In today’s world, social media is an integral part of any successful marketing strategy. The ultimate goal of social media is to drive relevant traffic to a website, increase brand visibility and boost your bottom line. Continue reading 7 Social Media Best Practices to Guide Your Brand
New Facebook Algorithm Puts Friends Over Followers
The Facebook algorithm has changed yet again, which means more space for friends and less time with advertisers – in other words, good for users, bad for brands. Users will now see posts and interactions from friends and family over companies and social pages. Continue reading New Facebook Algorithm Puts Friends Over Followers