By now you’ve probably heard that Hootsuite has added Instagram to its platform. What is less clear is exactly how the two social media networks interface. Instagram allows users share photos instantaneously, so it’s been up to third party applications to figure out a work around for pre-scheduling posts. Continue reading A Step-by-Step Guide to Hootsuite’s Instagram Integration
6 Rules of Outstanding Social Media Content
Gary Vaynerchuk is arguably one of the greatest social media thought leaders of our time.
In 2012, Ragan.com ranked the top fifteen social media marketing professionals and included Vaynerchuk on their list. Continue reading 6 Rules of Outstanding Social Media Content
Jon Stewart Taught Us The Importance of Authority and Authenticity
I, like many of my friends and colleagues, was sad to hear that Jon Stewart will be retiring from The Daily Show. To be honest, I had no knowledge of the show prior to college and assumed that Stewart had been a part of the program since it’s inception – which isn’t true.
Continue reading Jon Stewart Taught Us The Importance of Authority and Authenticity
B2B and B2C Digital Marketing
I dream of working on the B2C side of marketing some day. I would love to engage with fans who are emotionally invested in a brand and act as ambassadors and evangelists.