Pop Digital Marketing created a great infographic explaining the blogging to businesses. They cover everything you need to know about blogging: benefits, best practices, topic development and promotion.
Mitch Joel published a really interesting post on his Six Pixels blog, (Almost) No One Is Seeing Your Content.
As a marketer using social media as a platform for dissemination, nearly nothing scares me as much as the idea that my message is lost and never reaches my intended audience. The unfortunately reality is my fear is most likely a reality.
I have been meaning to write this post for a month and I keep putting it off. I guess that's partially because I have been following the advice in this post by Mitch Joel on Six Pixels of Separation, How To Run The Best Day Possible.
Mitch says there are five keys to maximizing your efficiency:
Ken Mueller wrote a very open letter to Mark Zuckerberg requesting that Facebook stop tweaking their newsfeed algorithm and let users shape their own experience. I personally think Mueller makes some great arguments as to why this is a win-win situation for everyone - users, businesses, Facebook, etc - and I encourage you to read the letter in it's entirety.