Website development is among the more technical aspects of digital marketing. One of the biggest fears associated with web development is spending valuable resources launching a shiny new website that underperforms. Sometimes outside factors impact goals, but often the barriers to success are borne from failures in the web development process. Here are six website development factors that can mean the difference between a homerun and a strikeout.
Today newsjacking is at an all-time high. From Google’s Purple Rain Doodle to the President of the United States posting on Facebook, it’s nearly impossible to avoid Prince’s death as brands and people weigh in on pop culture’s latest celebrity loss.