Facebook Stories have rolled out globally, but are advertisers ready? Amid election fraud and security breaches, Facebook app users are down. In fact, a recent Pew Research study reported more than a quarter of people surveyed had removed the Facebook app from their phones.
Of course, Facebook has already been profiting from stories on Instagram. But expanding this feature to Facebook itself will tighten the company's grip on digital marketing ad budgets. So how can digital marketers position their content to perform at it's best?
"What size should our social media graphic be?" is one of the questions we get most often from Clients. The answer depends on which platform you're posting on. Each social platform has customized graphic display constraints for its feed. Facebook technically has two graphic sizes: one for link previews and one for stand-alone images.
This week several technology platforms banned Alex Jones’s Infowars content for violating hate speech and bullying policies. In the following days, free speech and its impact on digital marketing, particularly social media has come under debate. Fake News was not mentioned in any of the announcements.
Building a digital via posting in LinkedIn Groups is a great way to showcase your expertise. If you aren't already using this strategy, it's time to build it into your digital marketing plan. Once you identify LinkedIn groups that reflect your ideal customer, start a conversation and reply to other threads. Here are six simple steps to sharing content in LinkedIn Groups.