Digital marketing is one part artistry, creating concise messaging, and one part science, using proven truths about how the web functions. While some people are…
In his book, Jab, Jab, Jab, Right Hook, Vaynerchuk gives readers a set of questions to ask when critiquing native content. Here are his 8…
Love it or hate it, Jurassic World owned the box office this past weekend and shattered opening weekend records domestically and globally. The fourth installment in the Jurassic Park franchise debuted 22 years after the original film and 14 years after the most recent movie. Universal Studios turned to digital marketing to help bridge the large gap in time, and reinvigorate it’s original fan-base. These seven exceptional social media marketing tactics were employed with strategic precision and overwhelming success:
It’s no secret that music can be a strong muse for creativity and motivation. Athletes use music to get into the zone prior to games and almost everyone is plugged into audio of some kind at the gym. As creative professionals, we take all the help we can get when it comes to psyching ourselves up and tapping artistic talents.
