Last week Instagram launched its new, long form, vertical video platform, IGTV. What does this mean for the future of video content creation? The jury is still out, but we have some guesses. Continue reading What’s the Deal with IGTV?
Instagram Redesigns World’s Most Popular Photo Sharing App
Image via Rio De Janeiro Sun.
In the recent weeks, we are sure that you have noticed some major changes to one of the world’s top social media apps. We are talking about Instagram, of course. The highly popular photo sharing app recently debuted a complete design overall with its latest update. Gone is the iconic Polaroid photo, replaced by a colorful gradient background and more monochromatic design, a slight reference Instagram’s older designs iconic rainbow. Continue reading Instagram Redesigns World’s Most Popular Photo Sharing App
A Step-by-Step Guide to Hootsuite’s Instagram Integration
By now you’ve probably heard that Hootsuite has added Instagram to its platform. What is less clear is exactly how the two social media networks interface. Instagram allows users share photos instantaneously, so it’s been up to third party applications to figure out a work around for pre-scheduling posts. Continue reading A Step-by-Step Guide to Hootsuite’s Instagram Integration
B2C Instagram Best Practices
I attended an International Association of Business Communicators (IABC) luncheon earlier this week to learn about B2B Instagram best practices. I was a bit skeptical that Instagram can show ROI and measurable results with regard to B2B marketing. Continue reading B2C Instagram Best Practices