There's no simple recipe for social media success... well there is, but it's not really a secret and it's definitely not a shortcut.Social media marketing isn't just for your business, it can be a great tool to help you market yourself. Instead of trying to cram all of your accolades and achievements onto one eight and a half by eleven inch piece of paper, embrace a digital resume using LinkedIn.
Scott Monty is the global head of social media for Ford Motor Company. He has a very interesting personal blog, where he shares his perspectives on business, technology, communications, marketing and the vast changes in the industry that impact leadership.
