Content creation is crucial to social media marketing success. The creative storytelling brands require is rooted in skillful content creation. While this doesn’t come naturally to everyone, there are a few things we can all do to set our brands up to thrive. Continue reading 6 Tips to Succeed at Social Media Content Creation
There is a lot of advice floating around about social media best practices and strategies. While no two social media campaigns, accounts or channels are alike, some things hold true across all mediums and industries. We’ve compiled some of the worst tips that we’ve come across as well as our faux pas fixes. Continue reading 5 Big Mistakes Brands Make on Social Media
We know that there are a lot of marketing strategies out there but how do you know which are the best tactics and approached to follow? Drift and Mattermark, an online organization that collects and organizes information on the fastest growing companies world-wide, polled the current 50-fastest growing B2B companies in the United States to figure out the most successful strategies when it came to sales and marketing tactics. The results? Continue reading Learn From These Successful Marketing & Sales Strategies
Similar to its predecessor, the remote control, the mighty smartphone has completely revolutionized our world, making communication faster and easier than ever. With everything we need – groceries, home security, health services and even dates, all of these services and products is just one tap, swipe and figure eight away. Through endless apps, social media platforms and search capabilities, it now becomes more challenging than ever for brands to penetrate through the noise to reach their intended audiences. Continue reading Capturing Attention: Six Tips To Help Brands Stand Out
Digital marketing tools have evolved rapidly over the last decade. Now nearly everyone can create graphics, retouch images and design visually appealing websites. Continue reading 5 Quick Tips About Marketing
Digital marketing is one part artistry, creating concise messaging, and one part science, using proven truths about how the web functions. While some people are better at content creation than others, these are a few tips and tricks that all digital marketers can use to improve their website copywriting. Continue reading 6 Website Copywriting Tips
By now you’ve probably heard that Hootsuite has added Instagram to its platform. What is less clear is exactly how the two social media networks interface. Instagram allows users share photos instantaneously, so it’s been up to third party applications to figure out a work around for pre-scheduling posts. Continue reading A Step-by-Step Guide to Hootsuite’s Instagram Integration
Nothing rubs us the wrong way more than someone who doesn’t do their homework, especially when it comes to social media marketers. Our industry is the butt of enough jokes and there are plenty of folks claiming to be “experts” so let’s all make a concerted effort to bring it up to the next level. Continue reading Three Tips for All Social Media Professionals
Going live is a scary thing.
Whether you’re launching a social media platform, re-launching a website or starting your own business, going live means no turning back. Continue reading Going Live
The irony of writing this post is that I’m experiencing writer’s block at this very moment. I know what I want to write about, but I can’t seem to find the words to get started. Continue reading 4 Tips to Overcome Writer’s Block
