Social media marketing isn’t just for your business, it can be a great tool to help you market yourself. Instead of trying to cram all of your accolades and achievements onto one eight and a half by eleven inch piece of paper, embrace a digital resume using LinkedIn.
LinkedIn has come a long way from being the social media platform for jobseekers and headhunters. Savvy professionals are embracing digital marketing for their own personal brand.
Not only does LinkedIn store the text associated with your resume, it allows you to add rich media to as well. My LinkedIn profile showcases PDF documents created by vendors to highlight excellent service provided to clients, YouTube video testimonials and recommendations from clients, vendors and coworkers.